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AI-Powered Revenue Operations: The Future of Sales for SMBs - with Vanessa Tabbert of Salesforce

Enterprise sales teams routinely let the majority of inbound leads go untouched simply because there isn't enough team bandwidth to work them all. In this episode, Vanessa Tabbert, VP of Agentic Transformation and Sales Development at Salesforce, breaks down how her own team deployed an AI SDR agent to recover leads that would otherwise go cold, without replacing the humans who convert the best ones. The conversation covers how to identify a low-risk first use case, why an AI agent should be coached and measured like a team member rather than launched and left alone, and how the same approach scales down to a small SMB sales team.

This episode is sponsored by Salesforce.
To learn the exact strategies we use to help leading AI brands and startups connect with their ideal enterprise AI buyers, visit: emerj.com/AD1
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